TAICHI PANDA - RONDA ROUSEY

In the summer of 2015, Petrol Advertising partnered with Snail Games. Petrol Developed a campaign for Taichi Panda centered around the most dominant fighter on the planet, Ronda Rousey. Developing a campaign that would launch during the broadcast of Rousey’s latest fight against Bethe Correia. 


Key Art & Promotion design by Petrol Advertising

Client: Snail Games

panda.snail.com/en/



BUILD YOUR SHOT-LIST

We kicked off this campaign by working closely with a body double to generate a shot list, look and feel for this project. Experimenting with gestures, attitude, and fighting poses. The body double images were eventually used a guide for the initial photo shoot with Ronda Rousey to build an asset bank for Taichi Panda campaign. 



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