VIKTOR MICHAEL
PRODUCT LAUNCH PHOTOGRAPHY
KEY VISUALS
POST PRODUCTION
BEHIND THE SCENES
CLIENT: Viktor Michael
CLIENT TEAM: Nadya Kozlova, Shay Sim
PHOTOGRAPHER: Alex Kapustin
PROP STYLIST: Dana Kapustin
LIGHTING ASSIST: Kevin Rogers
RETOUCHER: RIG Studio LA, Mareike Keicher
REP: REBEL BRAND MANAGEMENT
PRODUCTION: RS PRODUCTION
STUDIO: RIG Studio LA
WHATS VIKTOR MICHAEL?
Viktor Michael is a luxury brand that has made a significant impact in the beauty industry by focusing on the recovery from injectable cosmetic services. The brand was launched with the goal of improving the recovery process for individuals who undergo cosmetic injections, such as neuromodulators and dermal fillers. Viktor Michael offers a line of skincare products specifically designed to reduce the downtime associated with these procedures, addressing common post-injection issues like bruising, redness, swelling, and irritation.
The brand's significance lies in its innovative approach to post-injection care. With products like the $157 serum "Hidden Agenda" and the $112 mask "Ciao For Now," Viktor Michael aims to slash recovery time from injectables in half, helping clients achieve the desired results from their cosmetic procedures with less downtime. This focus on recovery care has positioned Viktor Michael as a pioneer in a new niche within the beauty industry, catering to the growing demand for products that support the healing process after cosmetic injections.
Viktor Michael's products are formulated with proprietary blends of actives, including high concentrations of Arnica Montana, known for its healing properties. The brand claims its Recovery Care Collection is the first of its kind proven to significantly reduce post-injection side effects and downtime by up to 50%, all while promoting skin regeneration, radiance, and overall health. This targeted approach to skincare, combined with the growing global market for facial injectables, underscores the importance of Viktor Michael in meeting the evolving needs of consumers seeking cosmetic enhancements with minimal recovery time.